Blog Entry #5.4 - Print PSA 3

1. Campaign Title: High School Dropout Prevention 
2. Advertisement Title: Ativa 
3. Web Address:   www.boostup.org
4. What was the target audience of the PSA? Teens who are a t-risk of dropping out of high school
5. What social benefit was promoted by the PSA? To encourage struggling teens to stay in school because it will help them in the future for better opportunities.
6. What was the “tag line” of the PSA? When life is this hard, graduating can be even harder.
7. What organization sponsors this PSA? U.S. Army 
8. Describe what is shown/happens in the PSA. Ativa is a girl in the 10th grade who does math problems for 20 minutes and a term paper for 45 minutes. Then she gets on the bus and does a night shift for 6 hours .
9. Describe what makes this PSA memorable. This actually does happen to people in real life because high school is a job by itself so adding on a job or something else makes it even harder.

Blog Entry #5.3 - TV PSA 2

1. Campaign Title : Online Sexual Exploitation 
2. Advertisement Title : Everyone Knows Your Name 
3. Web Address :  www.cybertipline.com 
4. What was the target audience audience of the PSA ? Teenage girls (13-17) who post personal information and pictures of themselves social websites. 
5. What social benefit was promoted by the PSA ?  Teenage girls are to be aware of the dangers of posting personal info online because once it's posted, you can' get it back.
6. What was the "tagline" of the PSA ? Think Before You Post and Don't Believe The Type 
7.  What organization sponsors this PSA ?  The U.S. Department of Justice, National Center for missing and Exploited Children 
8. Describe what is shown/happens in the PSA ? There is a girl named Sarah who is walking out of school when this boy comes up to her and says " hi Sarah". She smiles because she thinks he's cute and keeps walking. Then there is a man selling hot dogs  in a red shirt tells her that he likes her tattoo and she is confused about how he knows that. Her and her friend are in the mall on the escalator and another boy points at her and tells his friend who she is . now she is even more confused about why they know her name. At the movies the ticket man asks her what color underwear she is wearing and she starts to get uncomfortable.  Then at the beach, a man in a white shirt asks her when she is going to post something new. Sarah turns back around and is probably wondering why he also knows her name. 
9. Describes what makes this PSA memorable ? All the people who know Sarah's name is mimicking what happens when you post something personal online- everyone sees it and will know all your business. 

BLOG Entry # 5.2 TV PSA 1

1. Campaign Title: Teen Dating Violence Prevention
   
2. Advertisement Title: Textual Harassment
   
3. Web Address: www.thatsnotcool.com
   
4. What was the target audience of the PSA?  It's designed for teens who are in a verbally abusive relationship where they are pressured and harassed through texting and cell phones.
   
5. What social benefit was promoted by the PSA? Its showing people that you should be in a healthy, loving  relationship and not one that makes you feel bad about yourself and uncomfortable.
   
6. What was the “tag line” of the PSA? When does caring become controlling ..........
   
7. What organization sponsors this PSA? The Family Violence Prevention Fund ; Office on Violence Against Women
   
8. Describe what is shown/happens in the PSA. There is a guy in a big purple cellphone suit and he constantly texts a girl the whole day asking her a variety of questions and he insults her friends, plus he wants her to send him nude pics when he asks for them. He is being unkind and demanding which probably makes the girl uncomfortable.
   
9. Describe what makes this PSA memorable. Anyone in a relationship like this or anyone who knows someone in a relationship like this is probably familiar with this scenario and the guy in the huge purple cellphone suit is going to stand out when people remember it.

BLOG Entry # 5.1 -Definitions

1. What is a public service announcement (PSA)?   A public service announcement is a ad canvassed to the public about certain issues that are important and spread a message.
   
2. Describe an example of a PSA you have seen before.   On B.E.T., there is an ad for the U.S. 2010 Census which is important because it tells the government what type of resources you need.   
   
   
3. What social benefit is promoted by the PSA you selected in question 2?   The U.S. Census helps people get better jobs, health care or insurance,  money for schools, etc.
   
   
4. Nike's tagline is "Just Do It." In your own words, what is a tag line? A tag line is like a slogan and its a catchy phrase that will encourage and interest people to join in their cause.
   
   
5. Name another famous product or company and its tagline. The House of Dereon by Beyonce Knowles and her mother is a women's clothing line and its tagline is Couture.Kick.Soul.
   
   
6. What social issues do you feel strongly about? We need more money for schools because we have old textbooks from like 10 + years ago and we need new computers. Health care is important because someone might need to go to the hospital and cannot because of financial issues.

BLOG Entry # 4.7 -Final Design

BLOG Entry # 4.6 Week 3