BLOG Entry # 5.2 TV PSA 1

1. Campaign Title: Teen Dating Violence Prevention
   
2. Advertisement Title: Textual Harassment
   
3. Web Address: www.thatsnotcool.com
   
4. What was the target audience of the PSA?  It's designed for teens who are in a verbally abusive relationship where they are pressured and harassed through texting and cell phones.
   
5. What social benefit was promoted by the PSA? Its showing people that you should be in a healthy, loving  relationship and not one that makes you feel bad about yourself and uncomfortable.
   
6. What was the “tag line” of the PSA? When does caring become controlling ..........
   
7. What organization sponsors this PSA? The Family Violence Prevention Fund ; Office on Violence Against Women
   
8. Describe what is shown/happens in the PSA. There is a guy in a big purple cellphone suit and he constantly texts a girl the whole day asking her a variety of questions and he insults her friends, plus he wants her to send him nude pics when he asks for them. He is being unkind and demanding which probably makes the girl uncomfortable.
   
9. Describe what makes this PSA memorable. Anyone in a relationship like this or anyone who knows someone in a relationship like this is probably familiar with this scenario and the guy in the huge purple cellphone suit is going to stand out when people remember it.